Marr Labs Vox Alternatives (2026): Acquired by PayNearMe, What to Use Instead

PayNearMe acquired Marr Labs and its Vox voice agent team in September 2026. Here's what happened and the AI receptionists that can replace it. Checked October 2026.

Written by Timothy Bramlett ·

At a glance

What it costs

No longer sold standalone. PayNearMe acquired Marr Labs' technology and team (Sep 2026).

The catch

Anyone evaluating Vox needs a replacement; pricing was never published.

Best alternative

Zinng: answers, qualifies and transfers calls from $49 for 300 minutes, 7-day free trial.

What happened to Marr Labs

On September 9, 2026, PayNearMe announced it had acquired Marr Labs' technology assets and hired its key employees to accelerate AI across its payments platform. Marr Labs' site now leads with "Marr Labs is now a part of PayNearMe," and Vox is no longer sold as a standalone voice agent.

If you were evaluating Vox for inbound calls, you'll need another option. Zinng answers, qualifies and transfers calls from $49 a month, with a 7-day free trial.

What Vox did

  • Industries: launched as Vox Mortgage in 2024, later serving healthcare, financial services, insurance and banking.
  • Features: warm transfers to licensed specialists, messaging, scheduling, and integrations with Salesforce, HubSpot and industry systems (loan origination, policy admin, EHR).
  • Pricing: never published by Marr Labs; a third-party index listed about $1,000 setup plus $1,000 a month.

Marr Labs was founded in 2023 in San Francisco by Dave Grannan, Han Shu and Ghinwa Choueiter (formerly of Vlingo) and was part of Y Combinator's Winter 2024 batch.

Marr Labs Vox

Acquired (September 2026)
Trustpilot No rating found G2 No rating found Capterra No rating found BBB No rating found
Marr Labs Vox homepage, captured October 2026
Homepage · click to enlarge

AI voice agent for mortgage, banking, insurance and healthcare. PayNearMe acquired Marr Labs' technology and key staff in September 2026.

Billing
Not published
Setup
Sales-led pilot
Free trial
Not published
Contract
Not published
Gives you a number: not published Works with your number: not published Call transfer Books into your calendar Texts callers Native CRM sync Spanish: not published HIPAA: not published

Checked October 2, 2026 (no public pricing). Prices change; confirm before you buy.

Vox replacements compared

Entry plans side by side. Scroll sideways on a phone to see every column.

Service Starts at Includes Billing Setup Free trial
Zinng $49/mo 300 minutes Per minute + extra-minute buckets ($25 for 150) Self-serve + free help 7 days
Smith.ai AI Receptionist Free 25 calls Per call Self-serve + help Free plan (25 calls)
Goodcall $79/mo 100 unique callers Per unique caller Self-serve Not published
Upfirst $24.95/mo 30 calls Per call Self-serve + help 14 days, no card
Rosie $49/mo 250 minutes Minute plans (auto-upgrade) Self-serve 7 days
Dialzara $29/mo 60 minutes Per minute Self-serve 7 days
RingCentral AI Receptionist (AIR) $49/mo 100 minutes Per minute Self-serve 14 days
Phonely Free 100 minutes Per minute Self-serve Free plan

The best Marr Labs Vox alternatives

1. Zinng: answer, qualify and transfer every call

Zinng handles inbound calls for lenders, agencies and offices:

  • $49 for 300 minutes or $99 for 700, with call transfers to your team on every plan.
  • Live calendar booking on the $99 Pro plan (Google Calendar, Outlook, Cal.com, Calendly).
  • Two-way texting, a website chat widget and 63 languages, with every call recorded and transcribed.
  • Extra minutes in buckets: 150 for $25, 300 for $50, 600 for $100 or 1,200 for $200.
  • Free setup help. Keep your number by forwarding or porting it.

Zinng plans: $49 (300 minutes), $99 (700), $149 (1,000) and $249 (2,000), all with a 7-day free trial and no contract.

2

Smith.ai AI Receptionist

Best for AI with live human backup
Trustpilot ★ 4.4 (374) G2 ★ 4.8 (32) Capterra ★ 4.8 (48) BBB F
Smith.ai AI Receptionist homepage, captured October 2026
Homepage · click to enlarge

Per-call AI receptionist with a free tier; calls can be escalated to Smith.ai's live agents for $3 extra. Native Clio integration.

Billing
Per call
Setup
Self-serve + help
Free trial
Free plan (25 calls)
Contract
Month-to-month
Free
Free
Includes: 25 calls
Extra usage: $3 per call
Free forever
Pro
$150/mo
Includes: 75 calls
Extra usage: $2.50 per call
$2.00/call; 150 calls $1.80, 300 calls $1.67
Enterprise
$500/mo
Includes: 300 calls
Extra usage: $2.17 per call
$1.67/call; full-service setup
Gives you a number: not published Works with your number Call transfer Books into your calendar Texts callers Native CRM sync Spanish HIPAA: not published
What customers like
"I do appreciate that our calls get answered 24/7. Occasional missed calls generally go to a voicemail."
G2, September 2026
Common complaint
"They required a upfront payment at $2500 for a six month contract... we requested to cancel our contract... because the account is on a long-term plan, our policy does not allow..."
Trustpilot, September 2026

Checked October 2, 2026 on smith.ai. Prices change; confirm before you buy.

3

Goodcall

Best for customizable call flows
Trustpilot ★ 2.5 (5) G2 ★ 3.5 (1) Capterra No reviews yet BBB No rating found
Goodcall homepage, captured October 2026
Homepage · click to enlarge

Self-serve AI phone agent with a call-flow builder, billed per unique caller with unlimited minutes. US only.

Billing
Per unique caller
Setup
Self-serve
Free trial
Not published
Contract
Not published
Starter
$79/mo
Includes: 100 unique callers
Extra usage: $0.50 per extra caller
Per agent; unlimited minutes; $66/mo billed annually
Growth
$129/mo
Includes: 250 unique callers
Extra usage: $0.50 per extra caller
Per agent; unlimited minutes; $108/mo billed annually
Scale
$249/mo
Includes: 500 unique callers
Extra usage: $0.50 per extra caller
Per agent; unlimited minutes; $208/mo billed annually
Gives you a number Works with your number Call transfer Books into your calendar: not published Texts callers Native CRM sync Spanish: not published HIPAA
What customers like
"Their on time Customer Services Their numerios Features best part it is easy to use"
G2, October 2023
Common complaint
"Service started out at $59 then no notice moved in $99 a month and then this last month they now they are charging me $130 a month with no notice."
Trustpilot, June 2026

Checked October 2, 2026 on goodcall.com. Prices change; confirm before you buy.

4

Upfirst

Best for every feature on every plan
Trustpilot No reviews yet G2 ★ 4.9 (26) Capterra ★ 5.0 (12) BBB A
Upfirst homepage, captured October 2026
Homepage · click to enlarge

Per-call AI receptionist with transfers, live booking, texting and 35+ languages on every plan, plus a free onboarding call.

Billing
Per call
Setup
Self-serve + help
Free trial
14 days, no card
Contract
No contract
Starter
$24.95/mo
Includes: 30 calls
Extra usage: $1.50 per call
$20/mo billed annually; every feature included
Premium
$59.95/mo
Includes: 90 calls
Extra usage: $1 per call
$48/mo billed annually
Pro
$159.95/mo
Includes: 300 calls
Extra usage: $0.75 per call
$128/mo billed annually; adds white-glove onboarding
Scale
$299/mo
Includes: 600 calls
Extra usage: $0.70 per call
$240/mo billed annually; adds custom integrations
Gives you a number Works with your number Call transfer Books into your calendar Texts callers Native CRM sync Spanish HIPAA BAA (enterprise plans)
What customers like
"What I like best about Upfirst is their customer support and their willingness to keep improving the platform."
G2, July 2026
Common complaint
"It's not as personal as having a live receptionist, but it does what we need for now"
G2, July 2026

Checked October 2, 2026 on upfirst.ai. Prices change; confirm before you buy.

5

Rosie

Best for quick self-serve setup
Trustpilot No reviews yet G2 No rating found Capterra No reviews yet BBB No rating found
Rosie homepage, captured October 2026
Homepage · click to enlarge

Self-serve AI receptionist trained from your Google Business Profile and website. Live booking and transfers start on the $149 Scale plan.

Billing
Minute plans (auto-upgrade)
Setup
Self-serve
Free trial
7 days
Contract
No contract
Professional
$49/mo
Includes: 250 minutes
Extra usage: See note
No overage; auto-upgrades to the next plan
Scale
$149/mo
Includes: 1,000 minutes
Extra usage: Not published
Adds calendar booking, warm and live transfers, texts during calls
Growth
$299/mo
Includes: 2,000 minutes
Extra usage: Not published
Adds waterfall transfers, custom training, white-glove onboarding
Gives you a number Works with your number Call transfer Books into your calendar Texts callers Native CRM sync Spanish HIPAA: not published
What customers like
"Rosie is the best AI answering service I've tried... I called the trial number and was surprised how well it answered queries about my business (Transistor), even questions it wasn't trained on."
Reddit, August 2026

Checked October 2, 2026 on heyrosie.com. Prices change; confirm before you buy.

6

Dialzara

Best for the lowest entry price
Trustpilot ★ 4.2 (20) G2 No rating found Capterra No rating found BBB A+
Dialzara homepage, captured October 2026
Homepage · click to enlarge

Per-minute AI receptionist from $29/month for 60 minutes; warm transfers, calendar sync and Spanish start on the $99 plan.

Billing
Per minute
Setup
Self-serve
Free trial
7 days
Contract
No contract
Business Lite
$29/mo
Includes: 60 minutes
Extra usage: $0.48 per minute
Blind transfers only; Zapier/Make
Business Pro
$99/mo
Includes: 220 minutes
Extra usage: $0.45 per minute
Adds warm transfers, calendar sync, English and Spanish
Business Plus
$199/mo
Includes: 500 minutes
Extra usage: $0.40 per minute
Adds ongoing custom prompt work, multi-location
Business Elite
$349/mo
Includes: 1,000 minutes
Extra usage: $0.35 per minute
Adds priority support, SLA, API access
Gives you a number Works with your number Call transfer Books into your calendar Texts callers Native CRM sync Spanish HIPAA: not published
What customers like
"Working with Adam and his AI phone system has honestly been one of the most impressive experiences we've had integrating technology into our real estate business."
Trustpilot, May 2026
Common complaint
"Customer service is terrible. Trying to even get a response is really hard."
Trustpilot, October 2026

Checked October 2, 2026 on dialzara.com. Prices change; confirm before you buy.

7

RingCentral AI Receptionist (AIR)

Best if you already use RingCentral
Trustpilot ★ 1.7 (2001) G2 No rating found Capterra No rating found BBB A+
RingCentral AI Receptionist (AIR) homepage, captured October 2026
Homepage · click to enlarge

RingCentral's AI receptionist, sold standalone from $49/month for 100 minutes or as a $39 add-on to a RingEX phone seat. Extra minutes cost $0.50.

Billing
Per minute
Setup
Self-serve
Free trial
14 days
Contract
Not published
AIR standalone
$49/mo
Includes: 100 minutes
Extra usage: $0.50 per minute
Works with any phone via forwarding; billed in 30-second increments
AIR + RingEX Core seat
$69/mo
Includes: 100 minutes
Extra usage: $0.50 per minute
$39 AIR add-on + $30 RingEX Core seat ($59 with Core billed annually)
Gives you a number Works with your number Call transfer Books into your calendar Texts callers Native CRM sync Spanish HIPAA
What customers like
"Mikey yesterday provided us with Customer Service of the utmost Excellence when we had an urgent need with one of our self-storage locations"
Trustpilot, October 2026
Common complaint
"A word of advice: DO NOT USE THIS SERVICE. You may get a working number, but when you actually need customer service or help resolving an issue, good luck. I have been trying to cancel my service for over a year"
Trustpilot, October 2026

Checked October 2, 2026 on ringcentral.com. Prices change; confirm before you buy.

8

Phonely

Best free plan to try
Trustpilot No reviews yet G2 ★ 4.8 (11) Capterra No rating found BBB No rating found
Phonely homepage, captured October 2026
Homepage · click to enlarge

Per-minute AI phone agent with a free plan (100 minutes), unlimited simultaneous calls and 50+ languages; Y Combinator-backed.

Billing
Per minute
Setup
Self-serve
Free trial
Free plan
Contract
Not published
Free
Free
Includes: 100 minutes
Extra usage: Not published
About 50 calls; 1 number
Starter
$50/mo
Includes: 200 minutes
Extra usage: $0.25 per minute
$33/mo billed annually; its comparison table says 250 minutes
Professional
$150/mo
Includes: 650 minutes
Extra usage: $0.30 per minute
$100/mo billed annually; adds AI texting and CRM integrations; table says 750 minutes
Gives you a number Works with your number: not published Call transfer Books into your calendar Texts callers Native CRM sync Spanish HIPAA: not published

Checked October 2, 2026 on phonely.ai. Prices change; confirm before you buy.

Frequently asked questions

Was Marr Labs acquired?

Yes. On September 9, 2026, PayNearMe announced it had acquired the technology assets and hired the key employees of Marr Labs. Marr Labs' site now says it is part of PayNearMe, and Vox is no longer offered as a standalone product.

What was Marr Labs Vox?

Vox was an AI voice agent from Marr Labs, a Y Combinator company founded in 2023 by former Vlingo team members. It launched for mortgage lenders and later served healthcare, financial services, insurance and banking, with warm transfers to licensed specialists and CRM integrations.

What can I use instead of Marr Labs Vox?

For a business that needs inbound calls answered, qualified and transferred, Zinng costs $49 a month for 300 minutes with call transfers, two-way texting and 63 languages on every plan, plus a 7-day free trial. Smith.ai and Goodcall are other options compared on this page.

Sources: PayNearMe's acquisition announcement, marrlabs.com, Marr Labs' Y Combinator page and agenticindex.io, checked October 2, 2026. No affiliate links. Compare more on our AI receptionist alternatives page.

Need a replacement now?

Zinng answers, qualifies and transfers calls for $49 a month for 300 minutes. 7-day free trial.

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Timothy Bramlett

Written by

Timothy Bramlett

Co-Founder & CEO, Zinng

Software engineer and entrepreneur building AI-powered communication tools that help businesses never miss a customer call.

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