Google review cards are small cards you hand to customers, or leave on the counter, that open your Google review page in one tap or scan. They're one of the simplest ways to get more reviews, because they remove the hardest part: finding where to leave one.
This guide explains NFC cards vs QR code cards, what they cost, and how to make your own printable Google review cards for free.
What is a Google review card?
A Google review card is a business-card-sized card with a QR code, an NFC chip, or both. When a customer scans or taps it with their phone, Google opens straight to your review form.
Most say something like "Review us on Google," often with five stars. They work anywhere a customer is happy and has their phone: at checkout, at the end of a service call, or tucked into a delivery.
NFC review cards vs QR code review cards
| NFC card (tap) | QR code card (scan) | |
|---|---|---|
| How customers use it | Tap the card to the top of their phone | Point the phone camera at the code |
| Phones that work | Most recent iPhones and Androids (NFC must be on for many Androids) | Nearly any smartphone with a camera |
| Typical cost | About $5 to $23 per card, depending on pack size | About $0.20 a card printed, or free to make yourself |
| Best for | A counter or desk where you hand it over | Leave-behinds, receipts, and anywhere you need many |
Many NFC cards also print a QR code on the back as a backup, because NFC can be switched off or slow to read on some phones. If you buy NFC, get one with a QR code too.
How much do Google review cards cost?
NFC review cards cost about $5 to $23 each, and the price per card drops fast as the pack gets bigger. Printed QR code cards cost about 20 cents each, or nothing if you make them yourself.
Here's what the popular options actually cost, checked on each seller's own page on October 9, 2026.
| Card | Type | Price | Per card |
|---|---|---|---|
| TapFive (Amazon) | NFC + QR | $34.90 for 3, up to $99.95 for 20 | $11.63 down to $5.00 |
| ProsperQR (Amazon) | NFC + QR | $17.99 for 1, $24.95 for 3 | $17.99 down to $8.32 |
| Tap (gettap.co) | NFC | $48.99 for 3 | $16.33 |
| Digifeel | NFC | $22.90 for 1, up to $99.90 for 10 (sale prices) | $22.90 down to $9.99 |
| ABC RFID | NFC + QR, wholesale | $1.00 each in bulk | $1.00 |
| Vistaprint QR business cards | Printed QR | $10 for 50 | $0.20 |
| Our free generator | Printed QR | Free, plus your own card stock | Pennies |
Most NFC cards are a one-time purchase with no subscription. Before you buy, check that you can change the link later, so the card still works if you ever move your review page.
Vistaprint's cards are generic QR business cards, so you'd add your own Google review link. That's exactly what our free generator gives you.
Do Google review cards actually work?
Only if someone asks. Owners on Reddit are blunt about cards that just sit there: this coffee shop owner tried a card by the register and a QR code on the receipt, and "conversion is terrible."
The same card works when a person hands it over. Here's a customer describing one of the few Google reviews they've ever written, at a nail salon with an NFC sign by the register:
Another owner's advice in the coffee shop thread is the playbook in two lines. Put a QR sign where people wait, then ask regulars by name as they pay:
One more reason to get a card with both NFC and a QR code: some people never switch NFC on. In a discussion on r/EntrepreneurRideAlong, one commenter said they only turn NFC on to pay, and would rather scan a QR code.
The takeaway: the card removes the hassle of finding your review page, but the ask is what gets the review. Spend $0.20 on the card and put the effort into asking.
How to make your own Google review cards for free
You don't need to buy anything to start. Our free Google review QR code generator makes print-ready review cards with no signup.
- Search for your business in the generator and pick it from the list.
- Choose the Business card template (3.5 x 2 inches), or the round sticker or table tent.
- Add your logo and colors, and edit the headline if you like.
- Download the PDF. It lays out 8 cards on a US Letter sheet with cut lines.
- Print at 100% (actual size) on card stock, then cut. Scan one with your phone to test it.
Prefer NFC? You can buy blank NFC cards or stickers and program them with your Google review link using a free NFC writing app. It works, but for most small businesses the printed QR card does the same job for far less.
Review cards vs review stands
A Google review stand is the counter-top version: a small sign, often with an NFC chip and a QR code, that sits by the register. Cards travel with the customer; stands catch people while they wait or pay.
Restaurants, salons, and shops usually want a stand. Trades and home service businesses do better with cards, because the tech hands one over when the job is done. Our generator's table tent template works as a free stand: print it and slip it into an acrylic holder.
How to get the most out of review cards
- Hand it over at the happy moment: right after a thank-you, not days later.
- Say one sentence: "If you were happy with us, this opens our Google reviews. It takes a minute."
- Make it the right size: keep the QR code at least 1 inch wide so phones read it easily.
- Test before you print a stack: scan it and make sure it opens your review form.
Google's rules for review cards
Review cards are fine to use, but how you ask matters. Google's content policy doesn't allow offering discounts or gifts in exchange for reviews, and it doesn't allow asking only happy customers.
So hand the card to everyone, keep the message neutral, and never print "5 stars gets 10% off." Reviews that break the rules can be removed.
That rules out "review gating," where a card or app asks how happy you are first and only sends happy customers to Google. Some review card products sell this as a feature, so avoid any card that filters unhappy customers away from your Google page.
Make your Google review cards free
Business cards, stickers, and table tents. Print-ready PDF, no signup.
Open the free generatorMore reviews start with more answered calls. Zinng's AI receptionist picks up every call 24/7, so every customer you win is one you can ask. See how Zinng works.
Sources
- Google: Maps user-generated content policy: prohibited and restricted content.
- Google: Tips to get more reviews (Business Profile help).
- Card prices: each seller's own listing, checked and screenshotted October 9, 2026: TapFive and ProsperQR on Amazon, Tap, Digifeel (sale prices at the time), ABC RFID and Vistaprint. Prices change often.
- Owner and customer experiences: public Reddit threads in r/smallbusiness and r/EntrepreneurRideAlong, linked under each screenshot. These are individual experiences, not research.
Frequently asked questions
What is a Google review card?
It's a small card with a QR code, an NFC chip, or both that opens your Google review form when a customer scans or taps it with their phone.
How much do Google review cards cost?
NFC review cards cost about $5 to $23 each, depending on how many you buy; a 3-pack is typically $25 to $50. Printed QR code cards cost about $0.20 each, or you can make them free with a Google review QR code generator.
Are NFC Google review cards worth it?
They're convenient at a counter where you hand them over, but they cost $5 or more each and some people keep NFC switched off. Printed QR code cards do the same job on nearly every phone for a few cents each, so get NFC cards that also have a QR code.
Do Google review cards actually work?
They work when someone hands the card over and asks. Cards left on a counter or QR codes printed on receipts rarely get used on their own, according to small business owners on Reddit.
How do I make a Google review card for free?
Use a free Google review QR code generator, pick a business card template, add your logo, and print the PDF on card stock at actual size.
Do Google review cards work on iPhone?
Yes. QR codes work with the iPhone camera, and most recent iPhones read NFC tags with a tap near the top of the phone.
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About the Author
Timothy Bramlett
Co-Founder & CEO, Zinng
Timothy Bramlett is an American entrepreneur, software engineer, and product strategist. He is the founder of Zinng, an AI-powered phone agent platform that helps businesses never miss a customer call with intelligent call handling, real-time transcripts, and instant summaries.